Themed “New Car, New Journey,” the event aimed to establish a dynamic platform for collaboration amongst the automotive industry, supply chain, and financial services. It highlighted high-quality and sustainable development of the automotive industry and its supply chain.
 
The Expo, spanning over 50,000 sqm, showcased technological breakthroughs in the global automotive industry, featuring top vehicle brands including FAW Group, Hongqi, GAC Group, Geely Auto, BYD Auto, covering a wide range of models. A Low-altitude Economy Zone featured leading aerospace vehicle brands, including XPeng Motor, Geely Auto and GOVY highlighting eVTOL and related aerospace vehicle technologies. Interactive zones offered virtual test drives, immersing car enthusiasts in the future of mobility.

Build4Asia 2025, The long-established platform for the security, building and electrical engineering industry will embark a new chapter at AWE with the theme “Charting the Hybrid Landscape for Smart City Advancement,” co-locating with other leading technology-focused exhibitions.
 
The concurrent Battery Show Asia, Mobility Tech Asia and Data Center Asia, leveraging on the success of the parent shows in the US and Europe, are all making their first Asian edition in Hong Kong. The co-location of these 4 exhibitions significantly expands the event's exhibit profile and customer base, drawing in more buyers from a diverse range of sectors.

An internationally renowned STEAM problem-solving competition provides a platform for young students to showcase technology and creativity. This year’s competition will be fully upgraded, with participants from 20 countries and regions, competing across three age groups from 4 to 16 years old. A total of 350 local and international teams will come together to compete and share experiences.
 
This year's theme, SUBMERGED, takes students off land and into the depths of the ocean to explore its diverse regions. Through hands-on design, exploration, and research, participants gain insights into marine ecosystems and technological applications. With creativity and technology, the competition highlights the importance of sustainable oceans.

The inaugural Connect Marketplace Hong Kong, making its debut in Asia, is dedicated to creating a vital platform for the MICE industry, fostering deep connections and cultivating relationships that will help shape the future of the world’s MICE networks.
 
The three-day event hosted over 1,500 one-on-one meetings, bringing together more than 4,000 buyers from over 30 countries and regions, including Australia, China, Japan, South Korea, Malaysia, the United States, and the United Kingdom. The event attracted a significant number of international visitors, delivering a positive impact on Hong Kong’s economy.
 
AWE set up a prominent booth at the exhibition, showcasing its brand and destination advantages. We established the "AWE DELI" near the booth, offering global visitors complimentary Hong Kong-style food to promote local culinary culture. Additionally, the booth featured a claw machine, allowing visitors to grab the mini version of AWE’s 20th-anniversary mascot, "AWE Bear", enhancing interactive experiences and making the event more memorable.

JUMPSTARTER is an impactful and coveted STARTUP + TECH event in Asia, this 7th edition of JUMPSTARTER 2025 Grand Finale moved to AWE for the first time.
 
The event focused on two of the latest tech trends, AI and sustainability, it has brought together a dynamic gathering of over 5,000 participants worldwide, including leading AI innovators, sustainability experts, and industry pioneers, who explored the intersection of technology and environmental solutions. The event also featured a renowned panel of over 100 AI visionaries and industry leaders who initiated thought-provoking discussions, exploring the next phase of AI applications and implications to our economy and society.

Rainbow Gala is the largest Creative market in Hong Kong, offering a platform for creators to showcase their works and connect with like-minded individuals. Established in 2007, the event attracts over 10,000 attendees and features nearly 800 booths annually, including comics, illustrations, novels, and a variety of other creative works. This year’s Rainbow Gala at AWE marked a new milestone in its scale and influence.
 
The event also sees an increasing number of international participants, with approximately 10% of attendees coming from overseas. This growing international presence enhances collaboration between local and global creators and offers visitors a more diverse experience.

AWE is committed to enhancing event experience for both organisers and attendees. The venue has introduced access to the HKIA VIP Lounge for high-profile business travellers, offering a luxurious 24/7 experience at Hong Kong International Airport.
 
Guests can enjoy a seamless journey, featuring exclusive in-lounge immigration, customs, and check-in, along with exquisite dining options, shower and resting facilities. Additionally, comfortable chauffeured ride between the boarding gate and the lounge ensures a convenient experience.
 
Make the journey unforgettable, please contact AWE to arrange personalised surprises for business partners and clients.

Invited by the HKECIA, AWE had a sharing at HKECIA Annual Conference 2025 on 30 May 2025, delivering a presentation on the upcoming UFI Global Congress, scheduled for 19–22 November.
 
As the premier annual event for the exhibition industry, the UFI Global Congress brings together hundreds of industry leaders from across the world to connect and exchange insights regarding the industry’s future. This year’s congress marks a special milestone, celebrating the centennial history of the UFI community.
 
AWE extended the theme, “Explore All in AWE” to “Explore All in AWEsome Hong Kong”, warmly welcoming UFI guests and showcase the very best of our city. Guests will immerse in Hong Kong’s vibrant culture, and explore the business opportunities in the Greater Bay Area.
 
During the UFI Global Congress, there will be a special session titled “Gateway to Growth,” where esteemed speakers will share insights on unlocking opportunities in the GBA. Participants will also have the chance to explore the “1-hour living circle” of the Greater Bay Area—a memorable experience taking place in multi cities.